Written by Lilian Min • Photography by Andrew Chin / Contributor, Getty Images • December 28, 2016
When Twitter first launched its Moments feature — which rounds up user tweets around specific events or movements — most users, music fans included, could only read pre-curated lists of featured tweets. Now, users can create their own Moments!
It’s not completely new, since Twitter was already letting users make Moments through a browser—but they are finally letting users create Moments through the mobile app.
When you put your phone up at a show, you’re probably opening up Instagram, Snapchat, Twitter/Periscope, or your phone’s camera. Taking photos, videos, and writing reactions is as much of the show experience as buying a show poster or saving your ticket stub, but it also taps into large digital fan communities that obsessively like, comment on, and share their favorite artists’ every move.
Twitter is definitely a part of that conversation, as live tweeting is more popular than ever. But it hadn’t really tackled curation until Moments, and Moments have taken a while to catch on.
Apps like Instagram and Snapchat have long catered to users looking to put together all of their concert shots in the form of Stories, but Twitter previously didn’t have any way to collect your tweeted shots and thoughts, at least in the app. Hashtag parties around specific tour dates or music events, like the MTV Music Video Awards, were fun, but it was hard to push your own curated tweets because they were all individual posts that may or may have been linked together.
With Moments, you don’t have to tag every single photo and video you post with the specific hashtag for the VMAs/the Justin Bieber show/wherever you’re experiencing live music. Nor do you have to rely on an outside service like Storify to place your tweets with other people’s tweets. Now you have the power to share your show experience in its entirety natively on Twitter and communicate with those who are doing the same.